003 | “Been there, Done that“(2025)

12on12 ARTIST & CURATOR DROPS Using vinyl records, we provide cultural icons with a unique canvas upon which to tell their stories.

Client
Jeff Staple

Year
2025

Decoding the characteristics of Robert and Jeff through their long journeys in two distinct yet overlapping industries. Using collage and overlaying elements that represent both, the collaboration reveals an intuitive connection.

Like discovering beautiful keys in a slow jazz composition, we zoom out to capture a fleeting moment through time axis decompression—extending the instant and dwelling within its stillness.

A detailed examination of each artist's globally recognized characteristics. In this concept, we begin by exploring Robert’s ‘Hand’ and Jeff’s ‘Pigeon’ individually, using them as symbols to reflect the layered personas they’ve crafted. We then construct a bridge between these two elements, merging them into a cohesive narrative, all while incorporating a subtly understated visual that leaves space for the audience to reflect and interpret the meaning behind.